Focused On The Art Of Crafting Persuasive Marketing Copy

B2B and B2C Copywriters

Direct-Response Copywriters Who Create Powerful Content For The Fitness And Healthcare Industries, Enabling Them To Leverage Sales And Power Their Growth Trajectory!

Results-Driven Resume Writing And Personal Branding Solutions That Will Beg Employers To Hire YOU!

Voice-Over Professionals Who Craft And Resonate A Persuasive Message For YOUR Specific Audience!

Connect With Us Right Now And Let Us Help You Grow Your Business!

I want to grow my business


Writers Of Powerful Direct-Response Marketing Copy…

Are YOU a Fitness Professional? Is YOUR Fitness Marketing tired? Are YOU frustrated at YOUR attempts to build YOUR Fitness Business into a thriving Revenue Stream?

Are YOU the CEO of a Healthcare Facility who realizes that YOUR Online Presence needs a major overhaul? The board just informed YOU that YOUR facility needs a White Paper crafted under a short deadline to provide value to YOUR audience.

Who do YOU contact to Power YOUR Fitness and Healthcare Marketing? Who puts YOUR Marketing on steroids?

Urban62 Marketing is laser-focused on providing their clientele with Persuasive Marketing Copy that Powers the Growth of their business. The team at Urban62 Marketing believes that a strong client-based relationship is a fundamental key to developing sound Marketing Copy.

Our strength lies in focusing on our passion…the Fitness and Healthcare industries. Our clients have confidence that we are copywriting experts in Fitness and Healthcare.

Urban62 Marketing takes a focused approach to YOUR business needs. Before any project begins, we research every aspect of YOUR company. We research YOUR products and services. We look at YOUR marketing and pay close attention to what is bringing YOU success. We also want to have a clear understanding of what has not been successful…

Urban62 Marketing analyzes YOUR competitors. We want to know how YOUR competitors markets themselves? Are they niche-driven? What are the factors that separate them from the rest of the competition? What are their strengths? What are their weaknesses? These are important elements to consider when crafting YOUR marketing copy.

Some of the specialized services that Urban62 Marketing provides for the Fitness and Health Care industries include:

  • Web Copy
  • Newsletters
  • Public Relations
  • Press Releases
  • Content Marketing Strategies
  • White Papers
  • Ghost Writing
  • Email Campaigns

These are just a partial list of services that Urban62 Marketing provides for our clients…

Results-Driven Resume Writing And Personal Branding Solutions…

YOU are a new graduate…right out of college, who wants to make an impactful statement to perspective employers. YOU don’t have a lot of “work experience” for YOUR resume…what do YOU do?

At Urban62 Marketing, our team will craft a Persuasive Resume that BEGS Employers to hire YOU! Our team of professionally trained Resume Writers will provide YOU with a Persuasively Crafted Resume that focuses on YOUR Unique Skill Sets, along with Personal Branding Solutions that align with YOUR Dream Job.

Engaging And Resonant Voice-Over Marketers…

YOU need to create a video that highlights the new direction of YOUR Corporate Branding. This video must be built upon a Powerful script that Clearly and Distinctly resonates YOUR Message. YOU need a voice that delivers this Message to your audience with warmth and clarity.

At Urban62 Marketing, our team works closely with YOU to provide YOU with a Persuasive Script and a Voice-Over Recording that Powerfully Resonates YOUR Message! We bring an Engaging Presence that captures YOUR audience’s attention. Our team works closely with YOU to Promote YOUR Brand with clarity and distinction. A Message that will captivate YOUR audience and leverage YOUR Branding.

For a complete list of our services, contact us today: info@urban62.com

When Urban62 Marketing completes your project…you will be confident that your marketing will enable to you to engage with confidence, drive traffic and increase sales.

Click here and contact us right now!

Let’s get started today!

“One of the most powerful elements that enables you to be a successful writer is clearly understanding the solution to the problem that your audience faces, prior to you initiating any contact with them.” Martin Casper

“A successful writing campaign is built upon creativity, as well as tactics and strategies powered by diligent research.” Martin Casper

“Communication is the life of any relationship. Used properly, it is the conduit to success.” Martin Casper

I’ve been fortunate enough to work with Martin for over 10 years and he is truly talented! He is able to take something very plain and turn it into a work of art. He can do this with anything that he is tasked with!

Martin is honest, hard-working with tremendous follow-through…something that is hard to find in this industry.

Martin has influenced my business in amazing ways…ways that I could not have achieved without his guidance. He takes pride in seeing your business grow. I truly feel like I have a “partner” when working with Martin!

Lindsey Butler, Realtor
Team Leader for Homehelper Consultants
Keller Williams Realty Southwest – Las Vegas

Martin Casper is a literary genius, capable of creating powerful, result-driven copy that will take you to the next level!  He is armed with the tools to help his clients succeed and a genuine desire to give them the edge in today’s competitive marketplace.

Arn Allemand, CF-L1
CrossFit Instructor and Personal Trainer


Martin Casper

Founder and Chief Visionary

Martin leverages his expertise as a professionally trained copywriter by crafting persuasive marketing copy for the fitness and healthcare industries.

Martin began his fitness journey early in life…through bodybuilding with a crossover mix of martial arts and cardio-fitness.  A former healthcare provider…Martin clearly understands the need to maintain a healthy diet.  Martin allowed his busy lifestyle to get in the way of being careful with his diet. Over a period of time, these lifestyle choices resulted in weight gain and elevated levels of Cholesterol and Triglycerides.

Martin found himself 25 pounds overweight along with taking medications to lower his Cholesterol and Triglycerides. The tipping point came when his doctor said that she wanted him to double the dose of his Cholesterol medicine. Martin walked out the door of the doctor’s office with the mindset that there were going to be no more drugs. His diet and lifestyle were going to change…dramatically. He was going back to his fitness roots!

Daily “Green Smoothies” were incorporated. Martin went on the McDougall diet…a plant-based, low fat lifestyle diet. Coach Mark Divine’s Seal-Fit training was incorporated. Within two months, Martin lost 25 pounds and his labs normalized.

Martin’s passion for crafting persuasive marketing copy for the fitness industry is clearly evident when you meet him. Martin hopes that sharing his story will inspire others to be proactive about improving their lifestyle, through proper diet and fitness training.

When Martin is not crafting the latest in persuasive marketing copy for the fitness and healthcare industries, he might be found sharing down time with his wife, Judy. Often, they can be found engaging in CrossFit high performance fitness training, hiking, skiing or exploring their newest passion…learning the art of photography.


Judy Casper

Copy Editor & Healthcare Expert

Judy brings incredible insights and expertise to Urban62 Marketing. Judy has over 30 years of diversified hands-on experience in Health Information Management (HIM) with a primary concentration in the acute care field of medicine. Some of Judy’s expertise includes:

  • Consulting to hospitals and nursing homes in the areas of medical coding and compliance.
  • Management of employees, budgets and the general operation of hospital HIM departments.
  • ICD-9 and ICD-10 coding validation, auditing and support.
  • Training and education of HIM and coding staff.
  • Bachelor of Science in Medical Record Administration.
  • Masters in Public Health
  • AHIMA Approved ICD-10 CM/PCS Trainer

Judy brings another unique element to our team that sets her apart from many other experts. Judy has a keen and insightful perspective when engaging those around her. Judy’s ability to be totally present and focused with others gives her a unique ability to connect and engage with our clients.

Judy provides a refreshing style of crisp and clear, marketing copy. This style coupled with an excellent command of basic writing skills, gives Urban62 Marketing the perfect person to edit and review all copy prior to submission. Judy’s editorial review further builds credibility with each client.

A former marathoner, Judy still loves to get out and “hit the road”. She has added CrossFit high performance fitness training, hiking, skiing and a passion for photography to the mix…to balance out her life.

Just a few of the many reasons why Judy and Martin make the perfect copywriting team…on and off the computer.

Martin and Judy are not doctors. They are not (in any way) suggesting that you stop taking any medication. Always consult with your personal physician on any lifestyle changes. Martin’s results should not be assumed to be typical.

Martin is a dynamic, wonderful, and knowledgeable professional with great insight into social networking systems. Martin not only knows Facebook, Google+, and every other social media platform, but he’s very genuine in the way he gives insights. He speaks “with” his clients, not at them, and is very engaging and thoughtful. Martin explains aspects of Social Media in layman’s terms so the average person can truly understand. He’s an asset to any company, business owner, and or any person looking to become successful in social media.

Kenneth Manesse Sr.
Micro-Entrepreneur Specialist & Coach | Providing “Skills” to Micro-Entrepreneurs that want to THRIVE and join the 5%

Martin Casper…with Urban62 Marketing is a true wordsmith!! He takes descriptive narrative and the use of the English language to new levels! Martin has crafted numerous marketing narratives for my real estate team. The results are always amazing.

Martin is very responsive and very diligent. If you are looking for someone to write up the best narrative for your product or service…he is your guy! Just give him basic facts or details. He will turn it into a compelling narrative…motivating the client to call you for more information!

Doug Morse, Principal Broker
#1 Broker in Southern Oregon with over $50 Million in Closed Transactions
John L. Scott Real Estate

Now is the time and today is the day!  Let us help you power your business so you will exceed your revenue goals!  Start by connecting with us right now!

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